THE GOAL
A leading European manufacturer and supplier of home furnishings, Essenza Home has been creating refined, high-quality interior products, centred around textiles for bedrooms and bathrooms, for over 60 years.
Founded in the Netherlands, Essenza Home has a subsidiary in Germany and distributors in England, France, Denmark, Switzerland, Italy and Scandinavia. It delivers directly to shops and department stores across Europe, as well as offering online purchasing.
In addition to its popular own brands, Essenza and Covers & Co, Essenza Home develops products and collections for licensed brands including PiP Studio, Lief!, Stapelgoed, At Home with Marieke and Miffy. To make the launch of a home collection for the leading fashion label Marc O’Polo as well as a collaboration with the iconic Dutch designer Marcel Wanders as successful as possible, Essenza Home needed a solution that would help it further professionalise and streamline the process of collection design and production.
THE APPROACH
Essenza Home’s licensed brand collections have come a long way since it first launched a range for Playboy in the early 2000s. While it has continued to produce successful branded collections since, these are becoming more labour intensive as designs undergo multiple alterations between original sample to production, which has consequences for the ultimate retail price.
CLEVR brought its expertise in no-code and low-code Software-with-a-Service (SwaS) solutions to bear and developed the Create IT software system. Interweaving creative and IT functions, it links to Reflecta, Essenza Home’s in-house enterprise resource planning (ERP) system, and allows the user easily to view the development of collections and the status of individual items without having to manually retype data.
THE RESULTS
Create IT saves time across the process and also allows users to make use of formatting and colours. Where each item had to be created manually – a laborious task – this can now be done in 10 seconds. Thanks to built-in formulas, the cost price is automatically calculated by entering the purchase and sales prices. This has significantly reduced the margin of error.
CUSTOMER QUOTE
“We work with prestigious companies and we must have our purchasing and design in perfect order. That is why we engaged CLEVR”
Willem van Steenbergen, purchasing and planning coordinator, Essenza Home